Maximize Growth with Strategic Performance Marketing

Performance Marketing

Leverage platform-specific expertise to unlock your brand's full potential across the Philippines' leading eCommerce platforms.

26x

Highest ROAS Achieved

4

Platform Expertise

50+

Brands Managed

Platform Reach in the Philippines

Access millions of active shoppers across the country's leading platforms.

Shopee

59.7M

Monthly Visits

#1 Marketplace in PH

Lazada

19.9M

Monthly Visits

#2 Marketplace in PH

Meta

86.75M

Ad Reach in PH

96.4% Penetration

TikTok

49M

Active Users

93% Purchase Intent

Source: 2024 platform data

Full-Funnel Marketing

From awareness to conversion, we optimize every touchpoint.

In-App Advertising

Lazada Sponsored Solutions, Shopee Ads, TikTok Ads management.

Affiliate Marketing

Affiliate network recruitment, commission management, performance tracking.

Influencer Partnerships

KOL identification, negotiation, campaign coordination.

Campaign Optimization

Daily bid adjustments, keyword optimization, A/B testing.

Budget Management

Smart budget allocation across platforms and campaigns.

Performance Reporting

Weekly and monthly reports with actionable insights.

Lazada

Lazada Sponsored Solutions

Southeast Asia's leading online shopping platform with 560 million consumers and 155,000 sellers across 6 countries.

19.9M monthly visits in the Philippines

Sponsored Discovery

On-platform solution maximizing traffic and sales with high-intent shoppers via Search and Recommendations.

Sponsored Media

Drive shoppers from Facebook, Instagram, and Messenger directly to your Lazada store.

Sponsored Affiliates

Off-platform solution with guaranteed ROI through Lazada's network of media partners and KOLs.

Shopee

Shopee Ads Solutions

The #1 marketplace in the Philippines, providing easy, secure, and fast online shopping with strong payment and fulfillment support.

59.7M monthly visits in the Philippines

Product Search Ads

Promote products to the top of search results when users search for relevant keywords.

Shop Search Ads

Display your shop at the top with customizable picture, tagline, and voucher offers.

Affiliate Marketing

Commission-based promotion through Shopee's extensive partner network.

Meta Collaborative Ads

CPAS: Connect Facebook to Marketplace Sales

Collaborative Performance Advertising Solutions bridges your Facebook and Instagram presence directly to Shopee and Lazada conversions.

How CPAS Works

Facebook/Instagram

Dynamic Ads

Shopee / Lazada

Purchase Conversion

Quality Store Traffic

Showcase relevant products to people who are more likely to purchase across Facebook, Instagram, and Audience Network.

Measurable Success

Measure your sales and conversion events that happen directly on your marketplace store.

TikTok Shop

TikTok Shoppertainment

Entertainment meets commerce. 93% of Filipino TikTok users say they were motivated to buy after seeing a product on the platform.

1

Build Organic

Create consistent following through engaging organic content

2

Amplify with Paid

Supplement and boost reach through paid ad solutions

3

Partner with Creators

Collaborate with affiliates, agencies, and KOLs

Product GMV Max

ROI = GMV / Ad Cost

Full-funnel campaign that automatically distributes ads across TikTok's highest-intent placements to maximize product sales.

Live GMV Max

Best for active livestreamers

Automated campaign optimizing live room traffic to achieve the highest gross revenue for your LIVE events.

What's In It For Your Brand?

Unlock the full potential of marketplace advertising.

Massive Built-in Audience

Reach millions of active shoppers already browsing for products on leading platforms.

Targeted Product Listings

Increase visibility within search results and category pages with precision targeting.

Vouchers & Promotions

Drive sales with platform-native promotional mechanics and special offers.

Performance-Based Pricing

Pay only when customers engage—click-through or conversion-based models.

Why Partner with Cloud Ecommerce?

Competitive edge through expertise, data, and support.

1

Expertise in Performance Marketing

In-depth expertise with CPAS and in-app ads ensures precise campaign setup and execution, driving maximum impact for your brand.

2

Data-Driven Strategies

Strategic planning backed by data enables precise targeting, optimized ad spend, and enhanced ROI for every campaign.

3

Seamless End-to-End Support

From strategy to execution and reporting, we ensure your brand thrives in the competitive digital landscape.

Proven Results

Real ROAS achievements from our partner brands.

CPAS

22x ROAS

from 0.02x

Global Confectionery Brand

Stagnant growth with 0.02x-0.09x ROAS

Lazada Ads

20x ROAS

Q2 achievement

Global Beverage Brand

Suboptimal Q1 performance

Shopee Ads

26.4x ROAS

sustained average

Multinational Dairy Brand

Sustain performance amid rising CPC

TikTok GMV Max

22.5x ROAS

since launch

FMCG Dairy Brand

New to TikTok Shop

TikTok Live

20x ROAS

live GMV

Japanese Skincare Brand

Boost live stream sales

Results represent actual achievements by our partner brands. While we aim to replicate this success, individual results may vary.

Ready to Accelerate Growth?

Partner with Cloud Ecommerce to unlock your brand's full potential across the Philippines' leading eCommerce platforms.